We are a Certified B Corp

In October 2023 we received the incredible news that we had successfully become a Certified B Corporation. This is one of the most rigorous company certifications in the world and one of the hardest things we have ever undertaken. What we thought would be a simple, quick assessment in summer 2022 turned out to be a much longer process. 

The process revealed that although we had a lot of good business practices, we didn’t document them. It also identified the areas that needed more attention to ensure better routines. The process took us through the entire business which was an incredibly valuable experience. 

The certification process inspired us to close the gaps and keep trying to be better. This wasn’t something we chased just for ourselves; we did it for all the stakeholders affected by our business - our employees, customers, suppliers, owners, and community – and for the planet we all share.

Why we chose B Corp certification

We’ve had our DoBetter strategy in place since 2020 and have worked hard to improve several areas of our business. We found it hard to promote this externally - questioning whether the changes we made were enough and if by talking about them, we’d be seen as greenwashing.


Now, with our B Corp certification in place, we’re measured on how good our business practices are in the five impact areas; governance, workers, community environment and customers. 


Going through the B Corp certification process has allowed us to identify what areas we need to improve within the business. We will have to go for recertification every three years and be seen to improve our scores with every new audit. 

Being part of a community

The B Corp movement has almost doubled since 2020. As the certification is so tough to obtain, there are fewer B Corps in the Nordics than you’d think and there is less awareness of the B Corp movement as a result.


There are many well known companies in the world that are B Corps such as Patagonia, Innocent Drinks, The Guardian Newspaper, WeTransfer, Ganni and Rituals. We are now one of over 7,500 B Corps around the world all trying to balance purpose with profit.

Obtaining the B Corp certification has opened the doors to new networking and partnership opportunities with like-minded companies for Db. We are looking forward to sharing best practice and pushing each other to achieve faster and more impactful progress.

You can find our B Impact score in the B Corp directory. 

More about B Corp

B Lab is the nonprofit organization transforming the economy to benefit all people, communities, and the planet. The ‘B’ in B Corp and B Lab stands for ‘Benefit’. It began in 2006 with the idea that a different kind of economy was not only possible, but also necessary – and that business could lead the way towards a new, stakeholder-driven model.


B Lab Nordics was founded in 2015 and currently oversees the growth of the movement in Denmark, Sweden, Finland, Norway, and Iceland. We mobilize the community in the Nordics toward driving collective actions that address the grand challenges of society and in collaboration with other B Lab partners, we create standards, policies, tools, and programs that spark changes in the culture, behavior, and structure of our capitalistic system.


B Lab is the organization that certifies B Corporations, which are companies that meet high standards of social and environmental performance, accountability, and transparency.


Together, we are shifting our capitalistic system from profiting only the few to benefiting all, from concentrating wealth and power to ensuring equity, from extraction to regeneration, and from prioritizing individualism to embracing interdependence.